About

Cameron Minor is a 24 year old Entrepreneur with a passion for uplifting his community through fashion, video, and content creation. Cameron was born and raised in San Diego, studied sports journalism and film and media production at Arizona State University, and is currently based in Oakland, CA as a video producer for UC Berkeley. YBG was founded in the fall of 2020 during the pandemic as a means to put something positive and uplifting into the community, and look fly while doing it. The concept, Young Black and Gifted, applies to everyone no matter the age, color, gender, etc. African Americans and minorities have dealt with and battle so much adversity and challenges but it breeds resilience, mental toughness, creativity, always finding a way to persevere. There are so many talents that go unrecognized in the black community. Too many times we feel our only gift or talents are through sports and music. While we are pioneers and transcend in those spaces, we are capable of much more. We are innovative, creative, intelligent, resourceful, and make something out of nothing naturally. We are our ancestors wildest dreams. We ALL have a talent and are gifted in our own way. That is the message of YBG. We are young Kings and Queens and that is how one should feel when wearing an article of YBG. Whether you are an ally, a person of color, all support is welcomed and encouraged. Hope you enjoy our merchandise and happy shopping.